Make Your Website Better

This week I conducted user testing for the University of Virginia’s Arts and Sciences web site. I’ve been working with the web team for nearly two years. When we began working together, we were looking at what changes were needed to make the site easier to use. The site had recently been overhauled by the [...]

A colleague here in Charlottesville, Jason Hull, (Principal, OpenSource Connections) is a pioneer in using technology and a leader in our regional technology community. Last week I noticed his email signature in a message I received, and it’s a great example of how to promote your site, blog and network connections. Jason lists the URLs [...]

Seems silly to post this picture from the Tuesday Morning mailer that arrived this afternoon (I really do need to get back my life away from the screen), but I love the way the hose on the rug makes you think “huh?” and then you immediately understand this is one of those polypropylene (sp?) rugs [...]

The blog is built and I’m posting regularly. The more often I post, the more ideas about posts come to mind. I added three posts about the Charlottesville Business Innovation Council panel discussion this week on incorporating social media into your business strategy. And learned a lot in the process of writing–great reminder of what [...]

Scott Hildebrand, CEO at Boldmouth, noted that social media is a marketing channel just like any other–and it requires the same rigor and attention. When launching campaigns in social media, you have to know what the behavior is that you’re trying to generate. Because of the expertise and time needed, he recommends that businesses outsource [...]

Here’s what happens when you don’t check your Outlook Junk E-mail box regularly: your web domain gets deactivated because you missed all the notifications.
This morning I tried to go to my home page, and got a screen saying “DNS error - cannot find server.” Ouch. I called my web host, and learned that my [...]